I-Facebook ikhombisa "izibuko ezihlakaniphile" okokuqala

Ukubheja kwe-Facebook ngekusasa lezinkundla zokuxhumana eziku-inthanethi kuzobandakanya ikhompuyutha yobuso yobuchwepheshe obuphezulu ebikezelwe isazi senganekwane yesayensi.Kodwa uma kuziwa "kwizibuko ezihlakaniphile", inkampani ayikakabi khona.
Inkampani yenkundla yezokuxhumana imemezele ngoLwesine ingilazi ebiza u-$300 edalwe ngokubambisana nenkampani yamehlo i-EssilorLuxottica, evumela abagqokile ukuthatha izithombe namavidiyo ngombono wabo.Azikho izibonisi zikanokusho noma ukuxhumana okwakhelwe ngaphakathi kwe-5G—ipheya nje lamakhamera, imakrofoni, nezinye izipikha, konke okuhlanganiswe nesethi yokucaciswa okugqugquzelwe yi-Wayfarer.
I-Facebook ikholelwa ukuthi ukugqoka ikhompuyutha encane enekhamera ebusweni bethu kungase kube mnandi uma sixhumana nomhlaba kanye nabantu abasizungezile, futhi kuzosivumela ukuthi siqhubeke singena emhlabeni wawo we-virtual.Kodwa amadivayisi afana nalawa azongabaza kakhulu ubumfihlo bakho kanye nobumfihlo balabo abaseduze kwakho.Futhi zikhombisa ukwanda okuqhubekayo kwe-Facebook ezimpilweni zethu: omakhalekhukhwini bethu, amakhompyutha, namagumbi okuhlala akwanele.
I-Facebook akuyona ukuphela kwenkampani yezobuchwepheshe enezifiso zezibuko ezihlakaniphile, futhi ukuhlola okuningi kwasekuqaleni akuzange kuphumelele.I-Google yaqala ukuthengisa inguqulo yokuqala yehedisethi ye-Glass ngo-2013, kodwa yehluleka ngokushesha njengomkhiqizo ogxile kubathengi—manje isiyithuluzi nje lamabhizinisi nabathuthukisi besofthiwe.I-Snap yaqala ukuthengisa ama-Spectacles ayo ngamakhamera ngo-2016, kodwa kwadingeka ukuthi ibhale cishe amaRandi ayizigidi ezingu-40 ngenxa yokusungula okungathengiswanga.(Ukuze kube kuhle, amamodeli akamuva abonakala enza kangcono.) Eminyakeni emibili edlule, i-Bose ne-Amazon bobabili babambe lo mkhuba ngezibuko zabo, futhi wonke umuntu usebenzise izikhulumi ezakhelwe ngaphakathi ukuze adlale umculo nama-podcasts.Ngokuphambene, izibuko zokuqala ezihlakaniphile eziqondiswe kubathengi ze-Facebook azibonakali zintsha.
Ngichithe izinsuku ezimbalwa ezedlule ngigqoke izibuko ze-Facebook eNew York, futhi kancane kancane ngabona ukuthi into ebaluleke kakhulu ngalezi zibuko kungenzeka ukuthi azihlakaniphile kakhulu.
Uma uzibona emgwaqeni, ungase ungakwazi nhlobo ukuzibona njengezibuko ezihlakaniphile.Abantu bazokwazi ukukhokhela okwengeziwe ngezitayela zozimele ezihlukene ngisho namalensi kadokotela, kodwa iningi lamapheya engiwasebenzise evikini elidlule lalibukeka njengepheya elijwayelekile lezibuko zelanga lika-Ray-Ban.
Ngokwesikweletu sayo, i-Facebook ne-EssilorLuxottica inomuzwa wokuthi nazo zibukeka njengezibuko zelanga ezijwayelekile-izingalo zijiyile kakhulu kunokujwayelekile, futhi zonke izinzwa nezingxenye ezingaphakathi zingafakwa, kodwa azilokothi zizizwe zikhulu noma zingakhululekile.Okungcono nakakhulu, amagremu ambalwa kuphela asindayo kunama-Wayfarers okungenzeka ukuthi usuvele unawo.
Umbono omuhle we-Facebook lapha ukuthi ngokubeka idivayisi ekwazi ukuthatha izithombe, ukuthatha amavidiyo, futhi idlale umculo ebusweni bakho, ungachitha isikhathi esiningi uphila esikhathini samanje futhi unciphise isikhathi osichitha nefoni yakho.Nokho, okuxakayo ukuthi lezi zibuko azikho kahle kunoma iyiphi yalezi zici.
Thatha ipheya yamakhamera angu-5-megapixel eduze kwelensi ngayinye njengesibonelo-uma uphume emini libalele, angathatha izithombe ezinhle ezimile, kodwa uma kuqhathaniswa nezithombe ezingama-megapixel angu-12 ezingathathwa omakhalekhukhwini abaningi abavamile, ziyabukeka. Iphaphathekile futhi ayikwazi ukuthwebula.Ngingasho okufanayo ngekhwalithi yevidiyo.Umphumela uvame ukubukeka muhle ngokwanele ukuthi ungasakazwa ku-TikTok naku-Instagram, kodwa ungathwebula kuphela isiqeshana semizuzwana engama-30.Futhi ngenxa yokuthi ikhamera efanele kuphela engaqopha ividiyo nevidiyo eyisikwele, okufanayo kuyiqiniso-iphoyinti elibonwa kulensi yakho ngokuvamile lizwakala lingaxhumene kancane.
I-Facebook ithi zonke lezi zithombe zihlala zibethelwe ezingilazini uze uzidlulisele kuhlelo lokusebenza lwe-Facebook View ku-smartphone yakho, lapho ungazihlela futhi uzithumele endaweni yezokuxhumana ozikhethele yona.Isofthiwe ye-Facebook ikunikeza ezinye izinketho zokushintsha amafayela, njengokuhlanganisa iziqeshana eziningi zibe "i-montage" encane ehlanzekile, kodwa amathuluzi anikeziwe ngezinye izikhathi azizwa elinganiselwe kakhulu ukukhiqiza imiphumela oyifunayo.
Indlela eshesha kakhulu yokuqala ukuthatha isithombe noma ukurekhoda ividiyo ukufinyelela bese uchofoza inkinobho engalweni yesokudla yezibuko.Uma usuqalile ukuthwebula umhlaba phambi kwakho, abantu abaseduze kwakho bazokwazi, ngenxa yokukhanya okukodwa okumhlophe okuphumayo uma uqopha.Ngokusho kwe-Facebook, abantu bazokwazi ukubona inkomba ukusuka kumamitha angama-25, futhi ngokweqiniso, uma befuna, banethuba lokuphuma emkhakheni wakho wokubona.
Kodwa lokhu kuthatha izinga elithile lokuqonda ukwakheka kwe-Facebook, abantu abaningi abangenalo kwasekuqaleni.(Phela, lawa amagajethi amahle kakhulu.) Igama elihlakaniphile: uma ubona ingxenye yezibuko zomunye umuntu ikhanya, ungase ubonakale kokuthunyelwe kwakho okulandelayo kwezokuxhumana.
Yiziphi ezinye izikhulumi?Nokho, azikwazi ukuminza ukuphithizela kwezimoto ezihamba ngaphansi, kodwa zijabulisa ngokwanele ukungiphazamisa phakathi nohambo olude.Zibuye ziphakame ngokwanele ukuthi zisetshenziselwe ukushaya izingcingo, nakuba kufanele ubhekane nehlazo lokungakhulumeli phezulu nanoma ubani.Kunenkinga eyodwa kuphela: lezi izipikha ezivulekile, ngakho-ke uma uzwa umculo wakho noma umuntu ngakolunye uhlangothi lwefoni, abanye abantu bangakwazi ukuwuzwa.(Okungukuthi, badinga ukusondelana kakhulu nawe ukuze bakwazi ukulalela ngempumelelo.)
Ingalo yesokudla yezibuko iyazwela ukuthintwa, ngakho ungayithepha ukuze weqe phakathi kwamathrekhi omculo.Futhi umsizi wezwi omusha we-Facebook uhlanganiswe kuhlaka, ukuze ukwazi ukutshela izibuko zakho zelanga ukuthi zithathe isithombe noma ziqale ukuqopha ividiyo.
Ngikubheja-noma othile omaziyo-ofuna ukwazi ukuthi inkampani efana ne-Facebook izolalela yini ngombhobho wefoni yakho.Ngisho ukuthi izikhangiso ozitholayo zingazizwa kanjani okomuntu siqu?
Impendulo yangempela ukuthi lezi zinkampani aziyidingi imibhobho yethu;ukuziphatha esibanikeza kona kwanele ukusinikeza izikhangiso ngempumelelo.Kodwa lona umkhiqizo okufanele uwugqoke ebusweni bakho, ngokwengxenye wenziwe inkampani enomlando omude nosolisayo ekuvikelweni kobumfihlo, futhi inomakrofoni kuwo.I-Facebook ingalindela kanjani ngokunengqondo ukuthi umuntu azithenge lezi, ingasaphathwa eyokuzigqoka amahora amahlanu noma ngaphezulu okudingekayo ukukhipha ibhethri?
Ngokwezinga elithile, impendulo yenkampani iwukuvimbela izibuko ezihlakaniphile ekwenzeni izinto ezihlakaniphe kakhulu.Endabeni yomsizi wezwi we-Facebook, inkampani iphikelele ekulaleleni kuphela ibinzana lokuvuka elithi “Hey, Facebook”.Noma kunjalo, ungacela izinto ezintathu kuphela ngemuva kwalokho: thatha isithombe, urekhode ividiyo, futhi uyeke ukuqopha.I-Facebook cishe izofundisa amaqhinga amasha kubancintisana nabo bakwa-Siri maduze, kodwa ukucisha lezi zici zokulalela ngokuphelele kulula kakhulu futhi kungaba umqondo omuhle.
Ukungazi ngamabomu kwenkampani akugcini lapho.Uma uthatha isithombe nge-smartphone yakho, indawo okuyo kungenzeka ishumekwe esithombeni.Lokhu ngeke kushiwo ngalawa ma-Ray-Bans, ngoba awaqukethe i-GPS nanoma yiluphi olunye uhlobo lwezingxenye zokulandelela indawo.Ngihlole imethadatha yaso sonke isithombe nevidiyo engiyithathile, futhi indawo yami ayizange ivele kunoma yisiphi sazo.I-Facebook iqinisekisa ukuthi ngeke futhi ibheke izithombe zakho namavidiyo agcinwe ohlelweni lokusebenza lwe-Facebook View ukuze uqondise izikhangiso-lokhu kwenzeka kuphela uma wabelana ngemidiya ngqo ku-Facebook.
Ngaphandle kwe-smartphone yakho, lezi zibuko azikwazi ukusebenza kahle nganoma yini.I-Facebook ithi noma ngabe othile azi ukuthi angawafinyelela kanjani amafayela akho, azohlala ebethelwe aze adluliselwe ocingweni lwakho-futhi ocingweni lwakho kuphela.Kuzihlakaniphi ezinjengami ezithanda ukulahla lawa mavidiyo kukhompuyutha yami ukuze ahlelwe, lokhu kuyadumaza kancane.Kodwa-ke, ngiyaqonda ukuthi kungani: ukuxhumana okwengeziwe kusho ukukhubazeka okwengeziwe, futhi i-Facebook ayikwazi ukubeka noma yikuphi kwalokhu phambi kwamehlo akho.
Ukuthi lezi zici zokuzivikela zanele yini ukududuza noma ubani kuyisinqumo somuntu siqu.Uma icebo elihle le-CEO ye-Facebook u-Mark Zuckerberg kuwukwenza izibuko ezinamandla ze-augmented reality zikhululeke kithi sonke, ngeke kusabisa abantu kusenesikhathi.


Isikhathi sokuthumela: Sep-14-2021